Academy · Foundation course
The Longevity Blueprint for Hotels
How to design, position, test, implement, market and operate a credible longevity hospitality offering without turning the hotel into a clinic.
For Hotel owners · General managers · Hospitality operators · Wellness leaders · Resort developers · Investors
Self-paced, approx. 5–6 hours

Your learning path
What you’ll take away
- Define a credible longevity proposition that fits your hotel, guests, brand, and market.
- Design an end-to-end longevity guest journey across sleep, movement, nutrition, recovery, and personalized support.
- Evaluate diagnostics, technologies, treatments, and amenities based on evidence, guest value, operational complexity, and risk.
- Establish clear responsibilities and escalation pathways between hotel teams, wellness professionals, technology providers, and clinical partners.
- Build a commercially viable operating model covering partners, staffing, pricing, data governance, consent, and unit economics.
- Design a claims-safe go-to-market strategy and a measurable 90-day pilot for testing the offering before scaling it.
Inside the course
Self-paced, approx. 5–6 hours
About this course
A practical operator course for hotels and resorts that want to enter the longevity economy with substance. Learners will translate longevity into a differentiated guest journey, evaluate amenities and interventions by evidence and risk, define hotel–concierge–clinician responsibilities, build partner and data-governance models, test the economics, and launch a claims-safe 90-day pilot.
